The Shopify store also earns extra points for its brilliant email marketing! One thing to notice: the homepage opens with a video taking us through the latest magazine issue. Gold Medal because it is a well-known website of a well-known brand that knows its target audience and its buying habits. Indeed, browse Fashion Novas homepage for a minute and youll see how solid their social media game is. Most of them are redirected to the store after clicking the links on his Youtube or Twitch channels. Your first contact with the website will be a big photo that speaks in street style terms and changes dynamically. Automate repetitive tasks, and provide a more personalized experience for your customers. Despite temporary tattoo art being a super tough sell, Eisenberg received 10,000 online orders just within the first year after launching her Shopify store. Their Shopify website is a colorful intro to the world of snacks that will make you hungry. Fortunately, they also managed to squeeze in an email form to the bottom of the page, which is not ideal but better than nothing. The proof of the brands ethical status is included on the homepage (Our Sustainable Practices.) If you visit product pages, youll also see messages about the environmental impact of every item. The webpage is simple and doesnt include many pages or a lot of buttons. Kylies strong point is her lips.
From the very beginning, this Shopify store focused on engaging potential customers through its Instagram profile (which has 21+ million followers). Creativity in web design and branding helps Shopify stores differentiate themselves. As a small family business, Pipsnacks has turned into a fast-growing Shopify store that knows how to satisfy its customers need for tasty snacks. An interesting thing about Asphalte is its unique business model. Whats interesting about this store is that it was once featured on ABCs Shark Tank, where the owners got a deal that marked the beginning of their success. In this section, youll find some of the most successful Shopify websites operating in these niches. A library of startup-friendly content, created for your marketing pleasure and success. The online store has gone through major changes since its opening, and, as you can see, the homepage now features a short video with Ninjas merchandise.
This popular Shopify store looks like a colorful online DIY magazine. However, according to her, this was not the case from the start. How can I make my Shopify store stand out? The brand cleverly incorporates user reviews and testimonials to increase its on-page SEO and push its skeptical buyers towards conversion. Nevertheless, some of the visuals are a little blurry, which is a big minus if you ask me.
All these are extremely important since the brands success relies heavily on sales from social media. You can navigate to the checkout page in just a few clicks, making WP Standard one of the best in terms of navigation on our list. Scrolling further down, you will come across more Shop Now buttons, a showcase of the products benefits along with their USPs and a 100% refund promise. There is also a line of red text that warns potential buyers about how addictive the product is to back up the brands claims. Despite being founded in 1984, this pottery brand gives new meaning to everyday kitchen china with a blend of modern and classic designs. Tsuki Market is the eCommerce business child of famous influencers and gamers Felix (a.k.a Pewdiepie) and Marzia Kjellberg. Ecommerce has constantly been growing since the birth of the Internet. The brand has done a great job, convincing the visitor that they have a great sense of style at first glance. Whats more, the tabs are wisely picked out to demonstrate what each one of them represents with the Sale one being in bright red color. When you sign up for their newsletter, youll get well-crafted email campaigns promoting their natural products and vegan snacks. Since then, the business has grown, adding a good-looking Shopify store. Location: United States (Saratoga Springs, NY).
It turned my whole experience into a joyful ride, so it has rightfully earned first place in our top Shopify Stores list! While this was not the most conversion-optimized choice, and it may confuse some people, I liked the creativity they implemented to design this diverse and cool user experience. Bison Coolers are heavy-duty coolers designed for any type of outdoor adventure. Skinnydip is one of these stores that manage a lot of different tabs and sections without cluttering the content. Little did he know that the recipe would give birth to be an extremely popular name in the industry. The brands Shopify store is elegant, and, as was the case with many other examples, the product is present throughout the homepage. Pretty much any market has great Shopify stores. Oleksii Kovalenko is a digital marketing specialist with a degree in international marketing. Kith is a streetwear juggernaut and a brand with a truly unique Shopify store. Interesting fact: Investors declined Woodards idea 86 times before she secured the startup money from an investment company owned by Jay-Z. Kylie herself often features as the model in the store, which is a no-brainer technique for an influencer-led business.
Now, Tattly is a fast-growing community that supports independent designers and artists. (Which is really well-written by the way). Bronze Medal because while this is a great example of a well-converting website, it just isnt better than the previous two. But the versatile nature of Shopify as an ecommerce platform makes it a great choice for many other product categories. The founder of this great Shopify store, Charlotte and Dave Cho, take regular trips to Seoul to consult beauty experts and bring items for curation. As I said before, today, well try to discover the best Shopify stores existing out there. Brown is the leading shade here, matching the colors in most of the brands products. This Shopify store example is the business child of Kylie Jenner, where she sells makeup, skincare, and baby products. The first one sorts the products by category and the second one sorts them by brand. Shopify praises the direct-to-consumer business model of Haus that involves a membership program. What makes Kylie Cosmetics one of the best Shopify stores is social proof. Taran and Bunny Ghatrora, co-founders of the brand, found a great opportunity to challenge big self-care companies whose branding was outdated.
The interactive nature and the countless animations of this Shopify store make it a very fun ride. Whats more, KWW Beauty also leverages one of the most sophisticated eCommerce tactics of all time: social proof. The Great Cookie is a business that couldnt be missing from our best Shopify stores list. Tsuki is a very user-friendly website, as it favors minimalistic website design. It seems that timing is a core part of this websites business. Heres a drip campaign I got when I became part of their list: Pro Tip: If you want to make your store successful and boost your conversion rate, make sure to invest in an eCommerce-friendly email marketing service. Denise Woodard, the founder, came up with cookie recipes for her daughter who had severe food allergies. Hiut Denim focuses on manufacturing top-quality products with a clean store design that puts navigation first. Steve Madden is one of the biggest Shopify stores in the world. Instead of traditional marketing, Blume focused on educating them about topics that are typically taboo (sex ed, skincare, and puberty). Its worth mentioning that the couple promotes the store through Instagram and Youtube, and they also model for the clothes exclusively. Today, we took the initiative, and we are happy to announce the first-ever Best Shopify Stores Olympics! I understand that I can opt-out at any time. Their product pages system is straightforward, with big product images and good segmentation.
Pipcorn is dedicated to providing tasty snacks that can be enjoyed every day. By submitting my contact information, I confirm that I have read and agree to the Sitecore Privacy Policy which explains how Sitecore collects, processes and shares my personal data. The three windows that pop up with each hover to describe the brands philosophy are a nice touch as well. If I had to guess, Id say that these guys also have a great eCommerce email marketing strategy in place to drive their acquired leads deeper into their sales funnel. Each of these stores will be unique as they all have different goals to achieve and/or different audiences to reach. Today eCommerce marketing is responsible for more than 13% of the global annual sales. The store relies heavily on the footballers image to promote his collections. You can find Shopify stores in multiple ways: in the Founder Stories section on the Shopify blog, through Google, or by using a technology recognition tool like Builtwith. While this is not one of the best-structured (user-experience wise) Shopify stores that I came across during my research, it triggered some feelings that I dont usually get behind a screen. Kims store also has a simple structure that makes it easier to navigate.
From the beginning, you will notice the Shop Now button that is accompanied by the brands tagline. Take a close look at their gift finder, tooits a nice example of how a brand can help find a perfect gift for anyone. The brands Bracelets Monthly Club is a great example of how Shopify brands increase customer lifetime value. Everything points out the fact that the very identity of Allbirds is based on eco-friendliness. The combination of unique design and brand storytelling gives Pipcorn the title of one of the best-looking Shopify stores. Doing something differently (a custom theme, unique photography style, unusual website layout, etc,) from others can help your bottom line. I hope this list of successful Shopify stores gave you a lot of inspiration and ideas about how to design your own. CR7 also includes product images of discounted and popular products, which potential shoppers can buy with a single click. Why? In this section, youll find examples of successful stores outside of the most popular markets. They partner with artisan makers from the U.S. and France to create high-quality products with unique aesthetics. In my opinion, thats exactly what a store selling surfer equipment wants to achieve! When I scrolled and clicked through the Shopify shop, I found out that it was ridiculously conversion-optimized. Bronze Medalbecause it is a tidy and responsive website with a legit design but without any innovative ideas. Thats an awesome idea to engage visitors right away.
The brands Shopify store reassures visitors that theyre onto top-notch products, with media mentions (including CNBC and Food Network) and videos of collaborations with chefs being in prominent places. Also, the brand helps customers establish a solid routine with natural products tailored to their individual needs. Now, its one of the most successful Shopify stores in the fitness clothing industry. This Shopify store is a great example of how elegant website design, short copy, and clear CTAs can work in tandem. Visitors can instantly click on each collection and find the relevant product pages. Send unlimited email campaigns through your Shopify Store! There are numerous animations, transitions, and other elements that quickly get our attention like a master magician. Fortunately, the existence of eCommerce platforms like Shopify has made the process easier than ever. This is another cool example of a Shopify store that will make the sales process easier. Before the first stitch is sewn, the brand spends weeks asking customers and website visitors what they want to wear. The soothing tones, visuals, and the overall feminine design, energetically imply that this is a womens fashion Shopify store. There is also a big CTA just in the middle of the page that you can use to instantly order a cake as a gift. Weve seen this technique on Allbirds, Taylor Stitch, and other examples of Shopify stores on our list. The clothing industry holds some of the best and most successful Shopify stores in the world. Thats it! Their homepage has only one CTA, which asks the visitor to take a quiz to personalize your visitors experience. Definitely a useful resource for those planning to create a quiz on their Shopify stores. Now, its a booming online marketplace with hundreds of unique products brought from the Korean market. I consent to receive communications about Sitecore's business in accordance with Sitecore's Privacy Policy. Dryrobe is a case of a brand that created a very specific and unique product and stayed focused on it, instead of expanding its collection. It also doesnt lack CTA buttons or subscription forms on its landing pages, which are essential converting mechanisms. Discover the power of smart notifications.
This cool website has a vibrant color palette, clear navigation, and plenty of engagement opportunities for visitors. Since then, it has managed to evolve into one of the most successful Shopify stores of fitness apparel. Our guide with. I also liked the little yellow Did you know tab on the bottom left and the quick buy function, which makes the process of filling your basket even faster. After all, according to the owners, the name Tsuki is the Japanese word for Moon. Definitely one of the best conversion-optimized Shopify sites out there. Playful and youthful, Bombas has the right design elements and CTAs to attract its audience, boost conversions, and promote its good cause. This example proves that Shopify is an excellent choice for supporting brands with a wide range of products in many categories. Youll get your inspiration in this post. While she is an expert when it comes to Instagram Influencer marketing, she also maintains one of the top Shopify stores globally. Nine big tabs, clearly stating-visually and verbally-where they are leading to.
Haus is tapping into the Millennial generations desire for moderate and refined drinking habits (the pandemic saw alcohol sales grow by 22%). Popup Timing: The Best Time to Show Popups, 16 Signup Form Examples You Can Learn From, 100 Power Words to Skyrocket Conversions [List], Digitally Native Vertical Brands (DNVBs): Guide + Examples. And you wont have to, since the Shopify store gives you a Buy Now button from the moment you set foot on the page.
It carries a success story and is dedicated to selling cookies and cakes. Death Wish Coffee is a coffee brand that claims to have the strongest coffee on earth. The store is probably one of the best examples of breaking free from the conventional website design that most stores adopt. A close-up of a leg wearing a leather shoe while riding a motorbike or a man wheeling his machine are just a couple of them. Allbirds prides itself on selling the most comfortable shoes in the world made with sustainable materials. Pipsnacks sure knows how to make a great first impression and boost its sales. Founded in 1999, Stumptown Coffee Roasters is a producer and distributor of a variety of coffees. Silver Medal because the quiz to help you find your style in exchange for an email address is just genius. Gold Medal both for creativity, innovation, and user-friendliness. Measure your marketing success and collect powerful data for better decision-making. Pipsnacks has a beautiful eCommerce website design that gives users a unique customer experience. Unlike big alcohol brands, though, their products are made from grapes, natural, and lower in sugar content. While I had to pick three, here are a few more stores that stole my design-loving heart: Allbirds is a shoe brand famous for its sustainable and natural products. I consent to receive communications about Sitecore's business in accordance with Sitecore's Privacy Policy. One notable collaboration was a workout video with Ross Edgley, the first person to swim around the entire 1780-mile coast of Great Britain. Watch a series of quick video courses created to guide you through all our platforms features step by step. Jane Motorcycles is a fashion Shopify store example that uses bold photography on its primary page. Gymshark contains only three main drop-down buttons on the top of the page where you should only be bothered by one of them, depending on your gender. And a bit more about the design: It is attractive and playful, making it the perfect fit for the products. Every post they make perfectly complements their store, increasing their audiences desire to check it out and make a purchase. Its also worth mentioning that every CTA will take you to a new page specifically designed for the product you have selected. The feedback is then used to manufacture clothes and release them through pre-order campaignsthat means no waste. The bold Explore CTA button makes sure to stand out and, in case you are not really sure what you are looking for, help you find the best product for you. It has an intuitive and playful design with lots of colors that highlight its youthful spirit. Nevertheless, I caught myself navigating through the site with ease, which, in my opinion, is a requirement if you want to be included in a list with the best Shopify stores. The fashion industry has so many Shopify store examples that its impossible to include everything in a single list! Aside from the websites ease-of-use, the overall look-and-feel really intrigued me. Bronze Medal because it offers a unique and magical experience that may confuse inexperienced internet users. We took our design aesthetic and knowledge from what pro kitchens buy, and then gave the home cook only what they need, says Chimp Malt, one of the founders of Made In. Tattly founder, Tina Roth Eisenberg started her own business to make high-quality temporary tattoos available to more people. There are numerous different ways to design your store, depending on your niche. The clean and user-friendly design is this stores best suit. With this in mind, its time to let your imagination run wild and create the best Shopify store out there! Thats the problem Andris Langsin solves with a product of his own design: a pizza baking steel made purely of steel, which cuts preparation time in half. These top Shopify stores will be a huge part of this growth. Overall, Carbon Beautys design innovation and interactivity are what make it worthy of a place in our top Shopify stores list. This is really what a great online store should absolutely do! Whats more, I loved that at the bottom of the page you can sign up for their newsletter through a simple newsletter signup form. Their subscription page is nicely designed, describes plenty of benefits for customers, and gives answers with a small FAQ section at the end. WP Standard is one of the best-looking Shopify stores selling high-quality bags, wallets, belts, and other accessories. Gold Medal because, without any exaggeration, this Shopify store is one of the best conversion-optimized websites Ive ever seen. But thats not all! Thats why they have created a dedicated tab where they suggest cookies for each specific occasion. Today, the brand has an impressive Shopify store that follows the best ecommerce practices. 98% agreed the formula is transfer-proof and smudge-proof (taken from a page with the Kylie Friday Lip Kit). I consent to my data being processed in accordance with Sitecore's Privacy Policy so that Sitecore can optimize my experience with the Sitecore brand. Use your innovative spirit, creativity, and instinct to understand the psychology and intent of your users and deliver the experience theyre looking for. Their homepage gives you easy access to four main product categories. The home and kitchen improvement market will be rising by 6.5% in the next five years. The brands customers get beverages delivered to their door, which also allows Haus to collect user data big alcohol corporations dont have. User experience is pretty straightforward, as well. To be fair and objective, well break them down into categories and judge them according to their: With that in mind, let the Shopify Store Games begin!
Started by twin brothers who are accomplished magicians, the business originally targeted cardists and collectors, but soon expanded to gifts that anyone could enjoy. Nevertheless, the store has dropped the drop-down menu and has separate buttons for each product page, which can be a little overwhelming. The result was Tattly, a great Shopify store featuring works of some of the best tattoo artists in the U.S. This business strategy works because it provides personalized service to a large, underserved group of customers: beardsmen. Goodies in different designs and flavors are displayed all over the page, and frankly, this design made me drool. Miracle by Aloft is a brand that offers sheets, towels, and pillowcases using antimicrobial silver. This isnt surprising, though, since online retail has become easier and more accessible both for sellers and buyers. I really liked the way this is pointed out with close-up, high-quality images of lips covered in Kylies products. Shopify is a perfect platform for selling accessories like jewelry, glasses, wallets, watches, and even tattoo designs. I just cant resist some simple user experience that wont make me try too hard. Pipcorn Heirloom has one of the most eye-catching website designs out there. Product quiz is another reason to check this great Shopify store. Here, well cover some of the most common questions asked about Shopify stores. In this section, well look at 11 amazing examples. Kylie Jenners equally popular sister, Kim Kardashian, is also in our top Shopify stores list with her own KKW Beauty store. ColourPop burst onto Instagram in its colorful glory in 2017 and won over ordinary users, vloggers, and influencers. This Shopify store sells classic mens clothing with a modern perspective. Read more about this innovative business model: Can a company promote social good projects in an ethical way? How many Shopify stores are there in 2022? So, I thought you should check it out for some inspiration! This is a great example of a conversion rate optimized website that is not about making sales in the first place. If youre looking for homepage inspiration, be sure to check this Shopify store. Having sold 400 items in a few days, the two decided to start a business. I didnt really know whatSkinny Dip was until I visited the website. What makes CR7 one of the best Shopify stores on our list is the high-quality images and the clear store structure. Design-wise, Kylies store reflects her younger target audience. This is extremely important for an eCommerce website whose monthly sales are based on promoting the brand through social media. PRESS Healthfoods sells juices, juice cleanses and other healthy foods made from materials supplied by G.A.P. Last but not least, we got Bombas, a comfort-focused sock and apparel brand that also helps those in need. AtCarbon Beauty, you will find cosmetic and beauty products like shampoos, fragrances, and makeup. Uppercase Magazine is one of the top Shopify stores in the publishing niche. Indeed, Chubbies turned that into something that differentiates them from other apparel brands. What should I sell in my Shopify store? It was not long before this unique brand was featured in media like Good Morning America. Many influencers, including Jaclyn Hill (7.2 million) and NikkieTutorials (15.6 million followers) talked about ColourPop on their channels. Also, its worth mentioning that the Shopify store is equally snappy and responsive. Although merchants reside in 150+ countries, more than half of Shopify stores come from the United States. She was able to build a large organic community through her unique content for creative individuals and features them in the magazine. This is why it has earned a place on our list. Estimated revenue: $5 million (from the ecommerce store). 3. Otherwise, you can click on the menu located on the top left corner and choose a category. The website does not have a lot of pages, and most of its content is displayed in big and clear text. My favorite part is the Instagram feed at the bottom of the page where you can shop the look on the photo. According to Shopify, the company is growing 50% in revenue year-over-year. Thats a lot of money, which is what triggered Jake Kassan and Kramer LaPlante to start a Shopify store that makes premium-quality and stylish watches affordable. By submitting my contact information, I confirm that I have read and agree to the, 15 Newsletter Signup Examples And Why They Work [+Tips], 9 Dotdigital Alternatives For Better Functionality & Features [2022], 9 Effective Newsletter Signup Form Tips For 2022 [+Examples], 18 eCommerce Marketing Tips That Boost Sales With Examples, 55 Best Shopify Apps Your Store Needs in 2022, 7 Best Ecommerce Platforms to Start Your Online Business in 2022. While this Shopify store is still new, the color palette, visuals, and feel perfectly embody Felix and Marzias love for playful, elegant, and practical designs. Chubbies achieves this goal with unique branding, entertaining product descriptions, and creative images. As you can see, when you combine your personal story with your online business, you will end up with a powerful conversion machine that everyone loves. What works for someone else is not guaranteed to work for you. Discover an inexhaustible source of knowledge to master digital marketing and step up your game today. Plenty of colorful product images, personalized items, and an Instagram feed with customer content will make browsing this Shopify site a joyful ride. Beardbrand is a brand that grew rapidly when the beard trend came about. Kylie Cosmetics is one of the top 500 Shopify stores in the world owned by world-famous influencer and fashion icon Kylie Jenner. The store leverages soft shades of blue to create a sense of relaxation and bring up the feeling of snoozing among your fresh sheets. This experience made me feel like Ive always been shopping for fruit online while Ive never done that before. Also, the design is elegant and modern, which perfectly complements the photography. Beardbrand is the company that solves this problem with a personalized approach. 1. Example: you can read about the results customers achieved by using the products, e.g. This successful Shopify store has a very unique background. Bronze Medal because the design is accurate on what it is trying to represent, but the brown tones at the bottom of the store may be a little old-fashioned. Since you probably are on their website to buy their coffee, there is no reason for you to take unnecessary steps to reach the checkout page. If yes, then I have an awesome list Power words are a simple way to increase conversions, opens, and clicks. Soko Glam was founded in 2021 to help people discover Korean beauty, skincare, and cosmetics products. Stay ahead of your competition and achieve your goals, with a set of powerful features. Even So What is a digitally native vertical brand (DNVB)? In this section, youll find the best Shopify websites that are fueling the growth in this category. Theres also a video that takes us inside the manufacturing facility in Cardigan. Finally, both the store design and friendly welcome message from the co-founders also add personality to the eCommerce business.
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